Roku, Inc. is an American company that manufactures digital media players and provides a platform for streaming entertainment. Founded in 2002 by Anthony Wood, Roku has become a major player in the over-the-top (OTT) media market, offering devices, software, and a content platform that enables users to stream movies, television shows, music, and other digital content directly over the internet.
History 📜
- 2002: Roku was founded by Anthony Wood, who previously created ReplayTV, a digital video recorder company.
- 2008: The first Roku streaming player was launched, designed to connect to televisions and stream Netflix.
- 2010s: Roku expanded its platform to include multiple streaming services, app support, and channel offerings.
- 2020s: Roku became publicly traded on the NASDAQ under the ticker ROKU, solidifying its role as a major media platform.
Products and Services 🎮📡
Streaming Devices
Roku produces a range of hardware devices for accessing digital content:
- Roku Streaming Stick: A compact HDMI stick for TVs.
- Roku Express: Budget-friendly streaming option.
- Roku Ultra: High-end device with 4K, HDR, and advanced remote controls.
- Roku Smart TVs: Televisions with Roku OS integrated, eliminating the need for separate hardware.
Roku OS
- The operating system used in Roku devices.
- Provides access to thousands of streaming channels, apps, and games.
- Supports voice search, personalized recommendations, and private listening via mobile devices.
Roku Channel
- Roku’s ad-supported streaming service, launched in 2017.
- Offers free movies, TV shows, live news, and sports content.
- Allows users to subscribe to premium channels (e.g., HBO, Showtime) via the Roku platform.
Market and Impact 🌐
- Roku has millions of active accounts in the U.S. and internationally.
- Competes with other streaming platforms and hardware providers, including Amazon Fire TV, Apple TV, and Google Chromecast.
- Its platform approach—combining devices, software, and content services—has made it a major hub for cord-cutters moving away from cable television.
Features and Technology ⚙️
Channel Store: Thousands of streaming channels, apps, and games, including Netflix, Hulu, Disney+, and more.
4K and HDR Support: High-definition and high dynamic range streaming.
Voice Control: Remote and app-based voice search for easy navigation.
Private Listening: Connect headphones to the mobile app for individual audio.
Last Updated on 2 weeks by pinc